Launched douyin, China’s version of TikToK, which can reach 700 million people in China.
Cross-border EC News
Douine is a short video application available only in China, and has been growing rapidly in recent years, with approximately 700 million users in China. It has become an inevitable part of marketing and promotional activities in China, especially for BtoC-related companies.
Due to the nature of short videos, Touein can be enjoyed at any time in one’s free time and spreads automatically according to personal preferences, making it popular among a wide range of people, regardless of age or sex. In addition, since YouTube and Instagram are not available in China, Touine has become an indispensable tool for China-specific promotions.
In addition, the market for short videos is expanding, and YouTube and Instagram, among others, have begun to focus on short videos. The short video market is expected to expand further in the future, and Cresson Inc. has launched the following services.
Operational services of Yun Yin
Production and editing services for short videos for China
(Source: PR Times)